Investing in the stock market can be both exciting and daunting at the same time. With so many companies and industries to choose from, it can be difficult to know where to start.
One popular investing strategy that has gained popularity over the years is CANSLIM.
This approach was created by William J. O’Neil, founder of Investor’s Business Daily. CANSLIM stands for the seven key characteristics of winning stocks: Current quarterly earnings per share, Annual earnings growth, New product or service, Supply and demand, Leader or laggard, Institutional sponsorship, and Market indices.
In this blog post, we’ll dive deeper into each of these characteristics and explain how they can help you find high-quality growth stocks.
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C – Current quarterly earnings per share:
One of the most important aspects of CANSLIM investing is identifying companies that have strong current quarterly earnings per share (EPS).
This refers to the net earnings of a company divided by the number of outstanding shares. It’s a measure of how much profit a company is making for each share of stock. The higher the EPS, the more profitable a company is.
When looking at EPS, it’s important to compare a company’s EPS to its own historical EPS and to the EPS of its competitors.
If a company’s EPS is consistently increasing, it’s a good sign that the company is growing and performing well. On the other hand, if a company’s EPS is declining, it may be a sign that the company is struggling.
A – Annual earnings growth:
In addition to strong current quarterly earnings, CANSLIM investors also look for companies with strong annual earnings growth.
This refers to the rate at which a company’s earnings are increasing on an annual basis. Strong annual earnings growth is a sign that a company is growing and performing well.
When looking at annual earnings growth, it’s important to compare a company’s growth rate to its competitors and to the overall market.
If a company’s annual earnings growth is higher than its competitors and the market, it’s a good sign that the company is a leader in its industry and has strong potential for growth.
N – New product or service:
Another important aspect of CANSLIM investing is identifying companies with new products or services. These can be products or services that are new to the market or that represent a significant improvement over existing products or services.
New products or services can help drive revenue growth and give a company a competitive advantage.
When looking for companies with new products or services, it’s important to consider the size of the market and the potential demand for the product or service.
A company with a new product or service that addresses a large and growing market has strong potential for growth.
S – Supply and demand:
CANSLIM investors also look at supply and demand when evaluating companies. This refers to the number of shares of a company’s stock that are available for purchase (supply) and the number of investors who want to buy the stock (demand).
When there is high demand for a company’s stock and limited supply, the price of the stock tends to increase. On the other hand, when there is low demand for a company’s stock and high supply, the price tends to decrease.
When looking at supply and demand, it’s important to consider both the overall market and the individual company.
If the overall market is in a bullish phase, there may be high demand for many stocks, even those of companies that aren’t performing well.
Conversely, if the overall market is in a bearish phase, even good companies may see their stock prices decrease due to low demand.
L – Leader or laggard:
Another important aspect of CANSLIM investing is identifying companies that are leaders in their industry. This refers to companies that are outperforming their competitors and are at the forefront of new developments and innovations
When looking at leaders, CANSLIM investors consider both the company’s past performance and its future potential.
If a company has a strong track record of growth and innovation, it’s likely to continue to perform well in the future.
Additionally, companies that are leaders in their industry are often able to charge higher prices and generate higher profits.
On the other hand, companies that are laggards in their industry may be struggling to keep up with their competitors. This can be a sign of a company that is in decline and may not be a good investment opportunity.
I – Institutional sponsorship:
Institutional sponsorship refers to the ownership of a company’s stock by institutional investors, such as mutual funds, pension funds, and hedge funds.
When institutional investors own a significant portion of a company’s stock, it can be a sign that the company is well-regarded and has strong potential for growth.
CANSLIM investors look at the percentage of institutional ownership and the trend over time. If institutional ownership is increasing, it can be a good sign that the company is attracting interest from professional investors.
However, it’s important to note that high institutional ownership can also lead to increased volatility in a company’s stock price.
M – Market indices:
Finally, CANSLIM investors look at market indices to gauge the overall health of the market. Market indices are measures of the performance of a group of stocks or the overall market.
Examples of market indices include the S&P 500, the Dow Jones Industrial Average, and the Nasdaq Composite.
When looking at market indices, CANSLIM investors consider both the overall trend and the performance of individual stocks.
If the overall market is in a bullish phase, it can be a good time to invest in stocks. Conversely, if the overall market is in a bearish phase, it may be a good time to hold off on investing until conditions improve.
Conclusion:
CANSLIM is a popular investing strategy that combines fundamental and technical analysis to identify high-quality growth stocks.
By focusing on the seven key characteristics of winning stocks – current quarterly earnings per share, annual earnings growth, new product or service, supply and demand, leader or laggard, institutional sponsorship, and market indices – CANSLIM investors are able to identify companies with strong potential for growth.
While no investing strategy is foolproof, CANSLIM can be a valuable tool for investors who are looking to build a portfolio of high-quality growth stocks.
By doing your research and following the principles of CANSLIM, you can increase your chances of success in the stock market.
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